The era of passive AI tools is behind us. While your competition continues to use chatbots and virtual assistants, a new category of artificial intelligence is revolutionizing the way the world’s most successful organizations operate: Agentic AI.
Unlike traditional AI, which only answers questions, Agentic AI gathers data, plans, and acts autonomously. It doesnʼt just answers questions but solves problems and manages workflows using your organization’s knowledge.
Atlassian Rovo is not just another chatbot; it is a team of AI agents that understand your business context, learn from your procedures, and execute complex tasks with minimal human supervision. For executives who recognize that the future belongs to organizations that know how to leverage AI, Rovo offers the perfect platform available today.
Before we explore Rovo’s capabilities, it is crucial to understand the problem it solves. In an average company:
This inefficiency translates to millions in lost productivity each year.
Source: The State of Teams 2025
Atlassian Rovo is a knowledge management and automation platform powered by AI that seamlessly integrates with your existing Atlassian ecosystem and third-party SaaS applications. It can be understood as an intelligent layer that sits over your organization’s data, making it instantly accessible, actionable, and automatable.
Rovo consists of three main components designed to work together:
Rovo Search eliminates information silos by providing unified search across all your connected platforms from Jira and Confluence to Slack, Microsoft 365, and more. Unlike traditional search tools, Rovo understands context, relationships, and user permissions, delivering personalized results that respect your security policies.
Key Benefits:
Rovo Chat transforms how your teams interact with organizational knowledge. Instead of searching through documents, employees can ask questions in natural language and receive contextual answers extracted from your entire knowledge base.
Example Queries:
This is the true transformative power of Rovo. Rovo Agents are AI-powered virtual team members that can handle complex multi-step workflows while understanding your unique business context.
For executives, Rovo Agents represent the next evolution of business process automation. Unlike traditional automation tools that require extensive programming and maintenance, Rovo Agents learn from your organization’s knowledge and adapt to your specific workflows. Some use cases include:
Project Management: Agents can automatically convert follow-up meeting notes or recordings into status reports, identify risks, and log them.
Development: Rovo Development Agents understand the entire development lifecycle, assisting developers from use case registration and acceptance criteria to code generation.
Incident Management: Rovo Agents identify the root cause of an incident and provide the necessary context, allowing teams to resolve issues quickly by identifying possible solutions based on your knowledge base.
Request Management: Rovo Agents help teams respond to service requests automatically, thus improving user experience.
General Use Across All Departments (Legal, Marketing, Leadership, among others): Rovo accelerates information search and summarization, allowing employees to find answers quickly. Teams can create their own agents to automate routine tasks, shifting the focus from “work for work’s sake” to innovation and problem-solving.
Organizations that implement Rovo Agents with automation typically see:
Efficiency Gains:
Quality Improvements:
Strategic Advantages:
Rovo represents a platform to modernize how work is done in your organization. By handling routine information processing and workflow management, Rovo frees your teams to focus on strategic thinking, creative problem-solving, and relationship building.
Organizations that successfully implement AI-driven knowledge management today will have a significant competitive advantage tomorrow. They will make faster decisions, adapt more quickly to market changes, and provide better experiences for both employees and customers.
The question is not whether AI will transform work, but whether your organization will lead or follow. Atlassian Rovo provides a proven and integrated platform to start this transformation immediately, with minimal risks and maximum potential impact.
For executives ready to unlock their organization’s full potential, Rovo offers a clear path to the future. The only question left is: how quickly can you start the implementation?
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What are ITSM processes? ITIL version 4 recently went from recommending ITSM “processes” to introducing 34 ITSM “practices”. Their reasoning for this updated terminology is that “elements such as culture, technology, information and data management can be considered to get a holistic view of ways of working”. This more comprehensive approach better reflects the realities of modern organizations.
Here, we will not concern ourselves with nuanced differences in the use of practice or process terminology. What’s important and true, no matter what framework your team follows, is that modern IT service teams use organizational resources and follow repeatable procedures to deliver consistent and efficient service. In fact, leveraging practice or process is what distinguishes ITSM from IT.
Change management ensures standard procedures are used for efficient and prompt handling of all changes to IT infrastructure, whether it’s rolling out new services, managing existing ones, or resolving problems in the code. Effective change management provides context and transparency to avoid bottlenecks, while minimizing risk. Don’t feel overwhelmed by these and the even longer list of ITIL practices.
Problem management is the process of identifying and managing the causes of incidents on an IT service. Problem management isn’t just about finding and fixing incidents, but identifying and understanding the underlying causes of an incident as well as identifying the best method to eliminate the root causes.
Incident management is the process to respond to an unplanned event or service interruption and restore the service to its operational state. Considering all the software services organizations rely on today, there are more potential failure points than ever, so this process must be ready to quickly respond to and resolve issues.
IT asset management (also known as ITAM) is the process of ensuring an organization’s assets are accounted for, deployed, maintained, upgraded, and disposed of when the time comes. Put simply, it’s making sure that the valuable items, tangible and intangible, in your organization are tracked and being used.
Is the process of creating, sharing, using, and managing the knowledge and information of an organization. It refers to a multidisciplinary approach to achieving organizational objectives by making the best use of knowledge.
Is a repeatable procedure for handling the wide variety of customer service requests, like requests for access to applications, software enhancements, and hardware updates. The service request workstream often involves recurring requests, and benefits greatly from enabling customers with knowledge and automating certain tasks.
It’s simply not enough to have an ITSM solution – you need one that actually accelerates how your teams work.
Atlassian’s ITSM solution unlocks IT at high- velocity by streamlining workflows across development and operations at scale. Meaning what was once many siloed teams with different ways of working, are now integrated and much more collaborative than ever before.
ITSM benefits your IT team, and service management principles can improve your entire organization. ITSM leads to efficiency and productivity gains. A structured approach to service management also brings IT into alignment with business goals, standardizing the delivery of services based on budgets, resources, and results. It reduces costs and risks, and ultimately improves the customer experience.
